Create an engrossing experience. The right paper choice can engage many senses: texture ignites touch, scent awakens smell, rustling heightens sound. Print offers much more than just a takeaway piece.
Marketing Collateral: Brochure Creation | BOND Building Construction
The marketing collateral for BOND was quite outdated and limited. As my first task; I created a brochure for each market sector (Education, Healthcare, District Energy, Civil Infrastructure, Power & Energy, Electric Transmission & Distribution and Oil & Gas) that highlighted the experience, expertise and relevant projects of each team.
The brochures were printed and utilized as leave-behinds at meetings, bid interviews, trade shows and client introductions. They are also housed online for digital viewing.
Education
Civil Utility Combined
Power & Energy
Postcard | Utah State University
Utah State University holds various events throughout the year. Sherman Alexie was a guest speaker on campus. The College of Humanities and Social Sciences (CHaSS) requested a postcard to inform and build interest.
Marketing Refresh | Elite Construction
Elite Construction wanted a refresh of its brand and requested various marketing materials to help promote its fresh face, including business cards, program ads, door hangers, etc.
Flyers | MKS
Campus Recruitment at MKS requested a set of flyers that would highlight the Graduate Student Program as well as the Undergraduate program. As each was a text heavy piece, it was important to divide the information into sections/blocks to allow breathing room; giving the feeling it was not all text on the page.
Utah State University | Advisory: Accordion Style Brochure
The Advisory Board requested a distinct brochure to hand out at Admissions events throughout the year. We put our heads together and decided upon an accordion style brochure; as it stands out against the typical letter size format, and stores easily. This is one of my favorite pieces. It was the first time designing in this format, so along with something new and exciting came some challenges. Good thing I live for a challenge. It was a constant puzzle creating a layout that was not only expected to work as separate panels but also as a spread of two to eight as well.
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Billboard | American Lung Association: Campaign to Quit
The affects of cigarette smoking touches the lives of many. Such a powerful campaign called for impactful messaging and imagery. I believe I delivered both.
DownEast Cider House | Limited Edition Can Label
This was certainly a fun project; bright, lively, playful and fresh! DownEast was seeking a design for a limited edition product label. Adding a little extra style to established brand guidelines proved to be a winning approach.
Dr. Fareed Zakaria was a guest speaker at one of the College of Humanities and Social Sciences's events. In addition to this speaking engagement a formal dinner was held with Zakaria as the evening's special guest. Highlighted is the front and back of the formal invitation to the dinner event (printed on linen).
Invitation | Utah State University
Promotional Ad | Lucky Bamboo Tattoo
Lucky Bamboo is a tattoo shop that works with local artists on creating apparel to sell in studio. This ad boasts both the merchandise, as well as the main tattooing service.
Fun note; my husband was the photographer on this shoot.
Product Ad | ALTRA
ALTRA was marketing new Zero Drop footwear advertising the benefits and full performance of the product.
Fun note; my husband was the photographer on this shoot as well.
Offering Memorandum | Cushman Wakefield
Select pages from a Cushman Wakefield offering memorandum; including the table of contents, inside spreads, and case study spreads.